Social change and "Status quo" framing effects on risk perception - An exploratory experiment

被引:32
作者
Durfee, Jessica L. [1 ]
机构
[1] Univ Utah, Salt Lake City, UT 84112 USA
关键词
science communication; framing effects; risk perception; air quality;
D O I
10.1177/1075547005285334
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
Operating from a guard-dog perspective of the media, this study investigates whether "social change" or "status quo" news frames affected individuals' risk perceptions, using an experimental design. Participants who read a news story that used the social change frame reported the highest level of risk awareness (F = 34.88, p =.00), indicating that the way the media frame a story about environmental issues has the potential to influence the audience's perception of risk.
引用
收藏
页码:459 / 495
页数:37
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