Restructuring a liaison program in an academic library

New technologies, an expanding universe of knowledge, and a more sophisticated user base influence not only how we provide access to information, but also how we define and organize ourselves in relation to the public. The J. Murrey Atkins Library of the University of North Carolina at Charlotte has endeavored to strengthen the relationship between the library and the teaching faculty by restructuring the library's liaison program. Concurrently, but independent of this redesign, three experienced reference librarians assessed their effectiveness as liaisons by conducting a survey of selected departments. A review of the development and implementation of the library's program, together with an assessment of the faculty survey, confirm that specific elements are prerequisites of an effective liaison program.