User satisfaction and product development in urban tourism

被引:118
作者
Bramwell, B [1 ]
机构
[1] Sheffield Hallam Univ, Ctr Tourism, Sch Leisure & Food Management, Sheffield S1 1WB, S Yorkshire, England
关键词
place marketing; product development; urban tourism; user satisfaction;
D O I
10.1016/S0261-5177(97)00091-5
中图分类号
X [环境科学、安全科学];
学科分类号
08 ; 0830 ;
摘要
The paper examines how greater understanding of the satisfaction of users,vith the tourism products in cities and elsewhere may improve planning for the development of these products, First there is discussion of how a place marketing framework assists in understanding this connection, Second, a review is provided of aspects of user satisfaction with tourism products in cities which may be measured in surveys in order to assist in the planned development of these products, Lastly, survey results are reported for selected aspects of satisfaction with tourism products in the city of Sheffield, UK, and the implications of these findings are evaluated for tourism planning in the city, The surveys examined views about a range of Sheffield's tourism products for visitors and residents and also for one market segment, sport event visitors, The findings are assessed for implications for the planned development of the city's tourism products. (C) 1998 Elsevier Science Ltd. All rights reserved.
引用
收藏
页码:35 / 47
页数:13
相关论文
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