CSR in stakeholder expectations: And their implication for company strategy

被引:193
作者
Dawkins, J [1 ]
Lewis, S [1 ]
机构
[1] MORI, London SE1 1FY, England
关键词
Economic Growth; Corporate Responsibility; Company Strategy; Stakeholde Expectation;
D O I
10.1023/A:1023399732720
中图分类号
F [经济];
学科分类号
02 ;
摘要
Recent years have seen dramatic changes in the attitudes and expectations brought to bear on companies. Over ten years of research at MORI has shown the increasing prominence of corporate responsibility for a wide range of stakeholders, from consumers and employees to legislators and investors.
引用
收藏
页码:185 / 193
页数:9
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