Scenario planning

被引：83

作者：

Coates, JF ^{[1
]}

机构：

[1] Coates & Jarratt Inc, Washington, DC 20015 USA

来源：

TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE | 2000年 / 65卷 / 01期

关键词：

D O I：

10.1016/S0040-1625(99)00084-0

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Today the question of what scenarios are is unclear except with regard to one point-they have become extremely popular. Many people see scenarios as forecasts of some future condition while others disavow that their scenarios are forecasts. Yet looking at scenarios that do not come labeled as forecasts or non-forecasts, it is difficult to tell them apart. The purpose of the scenario is at a meta level, since the scenario usually does not speak for itself in terms of its purpose. (C) 2000 Elsevier Science Inc.

引用

页码：115 / 123

页数：9