On-line banking: Strategic and management challenges

被引:22
作者
Daniel, E [1 ]
Storey, C [1 ]
机构
[1] City Univ London, Sch Business, Multimedia Res Grp, London EC1V 0HB, England
关键词
D O I
10.1016/S0024-6301(97)00074-5
中图分类号
F [经济];
学科分类号
02 ;
摘要
On-line or electronic delivery is the newest delivery chan nel to be offered by the retail banks, and there is wide agreement in the industry that this channel will have a significant impact. This article identifies the approaches being adopted by UK retail banks and the strategies underlying those approaches. The management problems and concerns in implementing these services are identified and discussed. (C) 1997 Published by Elsevier Science Ltd. All rights reserved.
引用
收藏
页码:890 / 898
页数:9
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