Media literacy and public health - Integrating theory, research, and practice for tobacco control

被引：39

作者：

Gonzales, R ^{[1
]}

Glik, D ^{[1
]}

Davoudi, M ^{[1
]}

Ang, A ^{[1
]}

机构：

[1] Univ Calif Los Angeles, Los Angeles, CA USA

来源：

AMERICAN BEHAVIORAL SCIENTIST | 2004年 / 48卷 / 02期

关键词：

media literacy; tobacco prevention; adolescents; school based;

D O I：

10.1177/0002764204267263

中图分类号：

B849 [应用心理学];

学科分类号：

040203 ;

摘要：

The influence of mass media on the culture and health-related behaviors of youth has prompted health education and health promotion practitioners and researchers to turn toward media literacy approaches. In this article, development, implementation, and evaluation of a media literacy curriculum for tobacco control for high school students are discussed. Various theories from the field of public health are used to frame practice and research issues. A quasi-experimental research design was used to assess changes in tobacco-related knowledge, attitudes, and behaviors among students exposed to the curriculum. This type of evaluation approach has become de rigueur for assessing school-based curricula in both educational and public health fields.

引用

页码：189 / 201

页数：13

共 35 条

[1]

[Anonymous], HLTH WEIGHT J

[2]

Aufderheide P., 1997, INFOR BEHAV, P79

[3]

Austin EW, 1997, J HEALTH COMMUN, V2, P17

[4] The danger of cigarette ''special placements'' in film and television [J].