Designing website attributes to induce experiential encounters

被引：389

作者：

Huang, MH ^{[1
]}

机构：

[1] Natl Chung Hsing Univ, Inst Elect Commerce, Taichung 402, Taiwan

来源：

COMPUTERS IN HUMAN BEHAVIOR | 2003年 / 19卷 / 04期

关键词：

experiential flow; utilitarian; hedonic; web performance; web attributes;

D O I：

10.1016/S0747-5632(02)00080-8

中图分类号：

B84 [心理学];

学科分类号：

04 [教育学]; 0402 [心理学];

摘要：

Can websites be designed to be both utilitarian and hedonic? This article approaches this question by identifying Web attributes, their direct impacts on experiential flow, and their direct and indirect impacts on the utilitarian and hedonic aspects of Web performance. The results presented here support the proposal that, as an information-laden medium, a successful website must be able to use its attributes to satisfy both the information and entertainment needs of users. (C) 2003 Elsevier Science Ltd. All rights reserved.

引用

页码：425 / 442

页数：18

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