Identifying sets of key players in a social network

被引:549
作者
Borgatti S.P. [1 ]
机构
[1] Department of Organization Studies, Carroll School of Management, Boston College, Chestnut Hill, MA
关键词
Centrality; Cohesion; Social networks;
D O I
10.1007/s10588-006-7084-x
中图分类号
学科分类号
摘要
A procedure is described for finding sets of key players in a social network. A key assumption is that the optimal selection of key players depends on what they are needed for. Accordingly, two generic goals are articulated, called KPP-POS and KPP-NEG. KPP-POS is defined as the identification of key players for the purpose of optimally diffusing something through the network by using the key players as seeds. KPP-NEG is defined as the identification of key players for the purpose of disrupting or fragmenting the network by removing the key nodes. It is found that off-the-shelf centrality measures are not optimal for solving either generic problem, and therefore new measures are presented. © Springer Science + Business Media, LLC 2006.
引用
收藏
页码:21 / 34
页数:13
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