PHASE-DIFFERENTIATED INTERACTION APPROACH TO INDUSTRIAL MARKETING DECISIONS

被引:7
作者
BACKHAUS, K [1 ]
GUNTER, B [1 ]
机构
[1] RUHR UNIV BOCHUM,D-4630 BOCHUM,FED REP GER
关键词
D O I
10.1016/0019-8501(76)90021-3
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:255 / 270
页数:16
相关论文
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