LINKING CORPORATE CULTURE TO STRATEGIC-PLANNING

被引：17

作者：

DESHPANDE, R ^{[1
]}

PARASURAMAN, A ^{[1
]}

机构：

[1] TEXAS A&M UNIV,MKT,COLLEGE STN,TX 77843

来源：

关键词：

D O I：

10.1016/0007-6813(86)90005-4

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：28 / 37

页数：10

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[2]

[Anonymous], 1981, THEORY Z

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[4]

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[5]

DAY GS, 1977, J MARKETING APR, P29

[6]

DEAL ET, 1982, CORPORATE CULTURES

[7]

ELBERSON R, 1983, BUSINESS WEEK 0829, P58

[8]

HEDLEY B, 1977, LONG RANGE PLANN FEB, P9

[9]

Hofer C.W., 1978, STRATEGY FORMULATION, DOI DOI 10.1016/S0016-5107(00)14661-9

[10] ORGANIZATIONAL CULTURE - INTRODUCTION - A CODE OF MANY COLORS [J].

JELINEK, M ;

SMIRCICH, L ;

HIRSCH, P .