COST LEADERSHIP STRATEGY AND EXPERIENCE CURVES

[1] ABELL DF, 1979, STRATEGIC MARKET PLA

[2] Abernathy W. J., 1974, HARVARD BUSINESS SEP, P109

[3] ALLEN GB, NOTES USE EXPERIENCE

[4] Boston Consulting Group, 1972, PERSP EXP

[5] BUZZELL RD, 1975, HARVARD BUS REV, V53, P97

[6] OPTIMAL PRICING POLICY IN THE PRESENCE OF EXPERIENCE EFFECTS [J]. JOURNAL OF BUSINESS, 1982, 55 (04) : 517 - 530

[7] DIAGNOSING THE EXPERIENCE CURVE [J]. JOURNAL OF MARKETING, 1983, 47 (02) : 44 - 58

[8] EXPERIENCE CURVES AND DYNAMIC DEMAND MODELS - IMPLICATIONS FOR OPTIMAL PRICING STRATEGIES [J]. JOURNAL OF MARKETING, 1981, 45 (01) : 52 - 62

[9] AN EMPIRICAL-ANALYSIS OF STRATEGY TYPES [J]. STRATEGIC MANAGEMENT JOURNAL, 1983, 4 (02) : 153 - 173

[10] Henderson B. D., 1984, J BUS STRAT, V4, P3

[1] ABELL DF, 1979, STRATEGIC MARKET PLA

[2] Abernathy W. J., 1974, HARVARD BUSINESS SEP, P109

[3] ALLEN GB, NOTES USE EXPERIENCE

[4] Boston Consulting Group, 1972, PERSP EXP

[5] BUZZELL RD, 1975, HARVARD BUS REV, V53, P97

[6] OPTIMAL PRICING POLICY IN THE PRESENCE OF EXPERIENCE EFFECTS [J]. JOURNAL OF BUSINESS, 1982, 55 (04) : 517 - 530

[7] DIAGNOSING THE EXPERIENCE CURVE [J]. JOURNAL OF MARKETING, 1983, 47 (02) : 44 - 58

[8] EXPERIENCE CURVES AND DYNAMIC DEMAND MODELS - IMPLICATIONS FOR OPTIMAL PRICING STRATEGIES [J]. JOURNAL OF MARKETING, 1981, 45 (01) : 52 - 62

[9] AN EMPIRICAL-ANALYSIS OF STRATEGY TYPES [J]. STRATEGIC MANAGEMENT JOURNAL, 1983, 4 (02) : 153 - 173

[10] Henderson B. D., 1984, J BUS STRAT, V4, P3