EXPLAINING CONTROL LOSSES IN CORPORATE MARKETING CHANNELS - AN ORGANIZATIONAL ANALYSIS

被引：45

作者：

PHILLIPS, LW

机构：

来源：

关键词：

D O I：

10.2307/3151725

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：525 / 549

页数：25

共 59 条

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