THE DEVELOPMENT OF DISTINCT CHOICE PROCESS SEGMENTS OVER TIME - A STOCHASTIC MODELING APPROACH

被引：14

作者：

LEHMANN, DR ^{[1
]}

MOORE, WL ^{[1
]}

ELROD, T ^{[1
]}

机构：

[1] UNIV CHICAGO,GRAD SCH BUSINESS,CHICAGO,IL 60637

来源：

JOURNAL OF MARKETING | 1982年 / 46卷 / 02期

关键词：

D O I：

10.2307/3203340

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：48 / 59

页数：12

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