CONSUMER MULTIATTRIBUTE JUDGMENTS UNDER ATTRIBUTE-WEIGHT UNCERTAINTY

被引：81

作者：

KAHN, BE

MEYER, RJ

机构：

来源：

JOURNAL OF CONSUMER RESEARCH | 1991年 / 17卷 / 04期

关键词：

D O I：

10.1086/208574

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页码：508 / 522

页数：15

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