RADIO FORMAT STRATEGIES

被引：6

作者：

HESBACHER, P

CLASBY, N

ANDERSON, B

BERGER, DG

机构：

[1] UNIV PENN,DEPT PSYCHIAT,PHILADELPHIA,PA 19174

[2] TEMPLE UNIV,SOCIOL DEPT,PHILADELPHIA,PA 19174

[3] PHILADELPHIA GEN HOSP,PHILADELPHIA,PA

[4] UNIV PENN,PHILADELPHIA,PA

来源：

JOURNAL OF COMMUNICATION | 1976年 / 26卷 / 01期

关键词：

D O I：

10.1111/j.1460-2466.1976.tb01365.x

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

引用

页码：110 / 119

页数：10

共 13 条

[1]

HALL C, 1973, BILLBOARD 0407, P24

[2]

HALL C, 1973, BILLBOARD 0324, P22

[3]

Hesbacher P, 1975, J COMMUN, V25, P74

[4]

HESBACHER P, IN PRESS

[5]

Hesbacher P., 1974, POP MUSIC SOC, V3, P189

[6] DECLINE OF MASS MEDIA [J].

MAISEL, R .

PUBLIC OPINION QUARTERLY, 1973, 37 (02) :159-170

[7]

NORBERG EG, 1974, BILLBOARD 1116, P22

[8]

Peterson R., 1974, POP MUSIC SOC, V3, P299, DOI [10.1080/03007767408591059, DOI 10.1080/03007767408591059]

[9] ENTREPRENEURSHIP IN ORGANIZATIONS - EVIDENCE FROM POPULAR MUSIC INDUSTRY [J].

PETERSON, RA ;

BERGER, DG .

ADMINISTRATIVE SCIENCE QUARTERLY, 1971, 16 (01) :97-107

[10] CYCLES IN SYMBOL PRODUCTION - CASE OF POPULAR MUSIC [J].

PETERSON, RA ;

BERGER, DG .

AMERICAN SOCIOLOGICAL REVIEW, 1975, 40 (02) :158-173

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