COMPARATIVE ANALYSIS OF 3 CONSUMER DECISION STRATEGIES

[1] Bauer RA., 1967, RISK TAKING INFORM H, P23

[2] A PSYCHOLOGICAL APPROACH TO CONSUMER BEHAVIOR ANALYSIS [J]. JOURNAL OF MARKETING, 1953, 18 (01) : 18 - 25

[3] PSYCHIC TENSIONS AND PURCHASING BEHAVIOR [J]. JOURNAL OF SOCIAL PSYCHOLOGY, 1955, 41 (02) : 247 - 257

[4] COPLEY TP, 1971, 2ND P ANN C ASS CONS, P208

[5] Cox D., 1967, RISK TAKING INFORM H

[6] COX DF, 1967, RISK TAKING INFORMAT

[7] DIXON WJ, 1971, BIOMEDICAL COMPUTER

[8] BEHAVIORAL DECISION-THEORY [J]. ANNUAL REVIEW OF PSYCHOLOGY, 1961, 12 : 473 - 498

[9] FISHBEIN M, 1971, SEMINAR TRANSLATING

[10] Fishbein M. E., 1967, READINGS ATTITUDE TH

[1] Bauer RA., 1967, RISK TAKING INFORM H, P23

[2] A PSYCHOLOGICAL APPROACH TO CONSUMER BEHAVIOR ANALYSIS [J]. JOURNAL OF MARKETING, 1953, 18 (01) : 18 - 25

[3] PSYCHIC TENSIONS AND PURCHASING BEHAVIOR [J]. JOURNAL OF SOCIAL PSYCHOLOGY, 1955, 41 (02) : 247 - 257

[4] COPLEY TP, 1971, 2ND P ANN C ASS CONS, P208

[5] Cox D., 1967, RISK TAKING INFORM H

[6] COX DF, 1967, RISK TAKING INFORMAT

[7] DIXON WJ, 1971, BIOMEDICAL COMPUTER

[8] BEHAVIORAL DECISION-THEORY [J]. ANNUAL REVIEW OF PSYCHOLOGY, 1961, 12 : 473 - 498

[9] FISHBEIN M, 1971, SEMINAR TRANSLATING

[10] Fishbein M. E., 1967, READINGS ATTITUDE TH