IS IT TIME TO DISCARD AUDIENCE CONCEPT

被引：4

作者：

BOGART, L ^{[1
]}

机构：

[1] AMER NEWSPAPERS PUBLISHERS ASSOC,BUR ADVERTISING,NEW YORK,NY

来源：

关键词：

D O I：

10.2307/1249597

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：47 / 54

页数：8

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