TOWARDS A TAXONOMY OF INTERNATIONAL RETAIL ALLIANCES

被引:7
作者
BAILEY, J [1 ]
CLARKEHILL, CM [1 ]
ROBINSON, TM [1 ]
机构
[1] UNIV TEESIDE,TEESIDE BUSINESS SCH,MIDDLESBROUGH TS1 3BA,CLEVELAND,ENGLAND
关键词
D O I
10.1080/02642069500000048
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
International alliances in retailing are a fairly new phenomenon. A range of relationships is being formed between retailers in order to take advantage of new opportunities and to counter the threats created by the internationalisation of retailing. This paper proposes a taxonomy of the range of alliances being formed between and among retailers, giving evidence from the UK retail sector to support the taxonomy. A comprehensive identification of UK retailer presence in international alliances is presented, along with a discussion on the potential advantages that accrue from membership of an alliance. We conclude by highlighting further issues for discussion.
引用
收藏
页码:25 / 41
页数:17
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