RESOURCE ACTIVITY MAPPING - THE VALUE CHAIN IN-SERVICE OPERATIONS STRATEGY

被引:19
作者
ARMISTEAD, CG
CLARK, G
机构
[1] Cranfield School of Management, Cranfield
关键词
D O I
10.1080/02642069300000070
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
This article explores the use of the value chain concept suggested by Porter as a tool in establishing service operations strategy. The original model has been adapted to emphasise the operational context to produce a framework for considering service delivery to meet strategic objectives. The use of the revised model for examining resource allocation using a resource activity mapping technique within a workshop environment is described.
引用
收藏
页码:221 / 239
页数:19
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