GROUP COMMITMENT AND RESOURCE CONSERVATION - 2 FIELD EXPERIMENTS ON PROMOTING RECYCLING

被引：110

作者：

WANG, TH ^{[1
]}

KATZEV, RD ^{[1
]}

机构：

[1] REED COLL,DEPT PSYCHOL,PORTLAND,OR 97202

来源：

JOURNAL OF APPLIED SOCIAL PSYCHOLOGY | 1990年 / 20卷 / 04期

关键词：

D O I：

10.1111/j.1559-1816.1990.tb00411.x

中图分类号：

B84 [心理学];

学科分类号：

04 ; 0402 ;

摘要：

Two experiments evaluated the effect of commitment on paper recycling. Using an ABA design, Experiment 1 asked 24 individuals in a retirement home to sign a 4‐week group commitment pledge to recycle paper. During this intervention, the subjects recycled 47% more paper than they had during baseline. They continued to recycle at this level during a 4‐week follow‐up period, when the group commitment was removed. Experiment 2 evaluated the relative effectiveness of group commitment, individual commitment, and token reinforcers on paper recycling in a college dormitory. The students in all three experimental conditions recycled from three to five times more paper than those in the control group during the 4‐week intervention. However, in the 3‐week follow‐up period, when the treatments were removed, only the individually committed subjects continued to recycle significantly more paper than the controls. Copyright © 1990, Wiley Blackwell. All rights reserved

引用

页码：265 / 275

页数：11

共 18 条

[1] THE EFFECTS OF NON-CONTINGENT FREE BUS TICKETS AND PERSONAL COMMITMENT ON URBAN BUS RIDERSHIP [J].