ADVERTISING CREATIVES LOOK AT CREATIVITY

被引：14

作者：

MORIARTY, SE ^{[1
]}

VANDENBERGH, BG ^{[1
]}

机构：

[1] MICHIGAN STATE UNIV,DEPT ADVERTISING,E LANSING,MI 48824

来源：

JOURNAL OF CREATIVE BEHAVIOR | 1984年 / 18卷 / 03期

关键词：

D O I：

10.1002/j.2162-6057.1984.tb00380.x

中图分类号：

G44 [教育心理学];

学科分类号：

0402 ; 040202 ;

摘要：

引用

页码：162 / 174

页数：13

共 10 条

[1]

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[2]

MORIARTY SE, 1983, CURRENT ISSUES RES A

[3]

OSBORN AF, 1963, APPLIED IMAGINATION

[4] FLUENCY, FLEXIBILITY, AND ORIGINALITY AS A FUNCTION OF GROUP SIZE [J].

RENZULLI, JS ;

OWEN, SV ;

CALLAHAN, CM .

JOURNAL OF CREATIVE BEHAVIOR, 1974, 8 (02) :107-113

[5]

TAYLOR CW, 1958, ADM SCI Q, V3, P23

[6]

TAYLOR I, 1959, CREATIVITY EXAMINATI

[7] INSTANT CREATIVITY AT CPSI [J].

TAYLOR, IA ;

AUSTIN, GD ;

SUTTON, DF .

JOURNAL OF CREATIVE BEHAVIOR, 1974, 8 (03) :208-210

[8] EFFECTS OF GROUP-SIZE [J].

THOMAS, EJ ;

FINK, CF .

PSYCHOLOGICAL BULLETIN, 1963, 60 (04) :371-384

[9]

Wallas Graham., 1926, ART THOUGHT

[10]

Young J. W., 1939, TECHNIQUE PRODUCING

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