The Benefits of Online Crowdfunding for Fund-Seeking Business Ventures

被引:88
作者
Macht, Stephanie A. [1 ]
Weatherston, Jamie [1 ]
机构
[1] Northumbria Univ, Newcastle Business Sch, City Campus East 1, Newcastle Upon Tyne NE1 8ST, Tyne & Wear, England
来源
STRATEGIC CHANGE-BRIEFINGS IN ENTREPRENEURIAL FINANCE | 2014年 / 23卷 / 1-2期
关键词
D O I
10.1002/jsc.1955
中图分类号
F8 [财政、金融];
学科分类号
0202 ;
摘要
Crowdfunding through the Internet, a new fundraising technique for small business ventures, can benefit fund-seeking companies by helping to overcome funding difficulties, providing value-added involvement, facilitating access to further funding, providing publicity and contacts, and enabling fundraising with only limited or no loss of control and ownership.
引用
收藏
页码:1 / 14
页数:14
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