INFORMATION INTEGRATION IN CONSUMER RISK PERCEPTION - COMPARISON OF 2 MODELS OF COMPONENT CONCEPTUALIZATION

被引：30

作者：

BETTMAN, JR ^{[1
]}

机构：

[1] UNIV CALIF,GRAD SCH MANAGEMENT,LOS ANGELES,CA 90024

来源：

关键词：

D O I：

10.1037/h0076623

中图分类号：

B849 [应用心理学];

学科分类号：

040203 ;

摘要：

引用

页码：381 / 385

页数：5

共 15 条

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SHANTEAU, JC
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[3] FUNCTIONAL MEASUREMENT AND PSYCHOPHYSICAL JUDGMENT
ANDERSON, NH
[J]. PSYCHOLOGICAL REVIEW, 1970, 77 (03) : 153 - &
[4] ANDERSON NH, 1974, CONTEMPORARY DEVELOP, V2
[5] BAUER R, 1967, RISK TAKING INFORMAT
[6] PERCEIVED RISK AND ITS COMPONENTS - MODEL AND EMPIRICAL TEST
BETTMAN, JR
[J]. JOURNAL OF MARKETING RESEARCH, 1973, 10 (02) : 184 - 190
[7] BETTMAN JW, IN PRESS
[8] DEVIL RIDES AGAIN - CORRELATION AS AN INDEX OF FIT
BIRNBAUM, MH
[J]. PSYCHOLOGICAL BULLETIN, 1973, 79 (04) : 239 - 242
[9] COPLEY TP, 1971, 2ND P ANN C COLL PAR
[10] CUNNINGHAM SM, 1967, RISK TAKING INFORMAT