PSYCHOMETRIC METHODS IN MARKETING-RESEARCH .1. CONJOINT-ANALYSIS

被引：134

作者：

CARROLL, JD ^{[1
]}

GREEN, PE ^{[1
]}

机构：

[1] UNIV PENN,WHARTON SCH,PHILADELPHIA,PA 19104

来源：

关键词：

D O I：

10.2307/3152174

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：385 / 391

页数：7

共 71 条

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[6] ROBUSTNESS OF CONJOINT ANALYSIS - SOME MONTE-CARLO RESULTS [J].

CARMONE, FJ ;

GREEN, PE ;

JAIN, AK .

[7]

CARMONE FJ, 1995, J MARKETING RES, V32, P113, DOI 10.2307/3152118

[8]

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[9]

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[10]

CARROLL JD, 1979, PSYCHOMETRIKA, V45, P3