THE IMPACT OF NEW PRODUCT STRATEGIES

被引:58
作者
COOPER, RG [1 ]
机构
[1] CANADIAN IND INNOVAT CTR,WATERLOO,ONTARIO,CANADA
关键词
D O I
10.1016/S0019-8501(83)80004-2
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:243 / 256
页数:14
相关论文
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