MANAGING EXTERNAL DESIGN PROFESSIONALS IN THE PRODUCT DEVELOPMENT PROCESS

被引：33

作者：

BRUCE, M

MORRIS, B

机构：

[1] Manchester School of Management, UMIST, Manchester, M60 1QD

来源：

TECHNOVATION | 1994年 / 14卷 / 09期

关键词：

D O I：

10.1016/0166-4972(94)90041-8

中图分类号：

T [工业技术];

学科分类号：

08 ;

摘要：

Outsourcing of design expertise is an increasingly common practice for UK companies. Approaches to managing external design expertise are wide ranging and rather ad hoc. In this paper, a taxonomy of different approaches to design management is delineated and issues raised by different approaches to design management are discussed. The nature of the relationship between design suppliers and buyers can vary from a long-term, close relationship to an arm's-length and distanced relationship. The nature of this relationship is considered.

引用

页码：585 / 599

页数：15

共 17 条

[1]

The Industrial Design Requirements of Industry, (1983)

[2]

Cooper, Kleinschmidt, What makes a new product a winner: success factors at the project level, R&D Management, 17, 3, (1987)

[3]

Westamocott, Decentralised design market: where the trends are leading us, Design Management Journal, 3, 2, (1992)

[4]

Walsh, Design, innovation and the boundaries of the firm, Research Policy, (1994)

[5]

Bruce, Docherty, It's all in a relationship: a comparative study of client-design consultant relationships, Design Studies, 14, pp. 402-422, (1993)

[6]

McAlhone, British Design Consultancy: An Anatomy of a Billion Pound Business, (1987)

[7]

Francis, Winstanley, Managing new product development: Some alternative ways to organise the work of technical specialists, Journal of Marketing Management, 4, 3, (1988)

[8]

Design and Programming for World Markets, (1975)

[9]

Hart, Where to now in NPD research?, European Journal of Marketing, 26, 11, (1992)

[10]

BS 7000: Guide to Managing Product Design, (1989)

← 1 2 →