MARKETING APPLICATIONS OF MDS - ASSESSMENT AND OUTLOOK

被引：74

作者：

GREEN, PE ^{[1
]}

机构：

[1] UNIV PENN,WHARTON SCH,PHILADELPHIA,PA 19104

来源：

关键词：

D O I：

10.2307/1250799

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：24 / 31

页数：8

共 41 条

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[6]

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FENKER, RM ;

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[10]

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