BRAND LOYALTY AND THE ECONOMICS OF INFORMATION

被引：38

作者：

FARLEY, JU

机构：

来源：

关键词：

D O I：

10.1086/294719

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：370 / 379

页数：10

共 9 条

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[2]

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ANNALS OF EUGENICS, 1936, 7 :179-188

[4]

FRANK RE, 1962, QUANTITATIVE TECHNIQ, P390

[5]

MINCER J, 1964, MEASUREMENT EC

[6]

ORCUTT GH, 1961, MICROANALYSIS SOCIOE, pCH12

[7] CONSUMER KNOWLEDGE: ITS MEASUREMENT AND EXTENT [J].

Oxenfeldt, Alfred R. .

[8]

Prais S. J., 1955, ANAL FAMILY BUDGETS

[9] THE ECONOMICS OF INFORMATION [J].

STIGLER, GJ .