CHANGING GENERIC STRATEGIES - LIKELIHOOD, DIRECTION, AND PERFORMANCE IMPLICATIONS

被引：264

作者：

ZAJAC, EJ

SHORTELL, SM

机构：

来源：

STRATEGIC MANAGEMENT JOURNAL | 1989年 / 10卷 / 05期

关键词：

D O I：

10.1002/smj.4250100503

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

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页码：413 / 430

页数：18

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