FAMILIARITY, APPLICATION, AND PERFORMANCE OF SALES FORECASTING TECHNIQUES

被引：102

作者：

MENTZER, JT

COX, JE

机构：

来源：

关键词：

D O I：

10.1002/for.3980030104

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：27 / 36

页数：10

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[2]

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[3]

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[4]

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[5]

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[6]

Makridakis S., 2008, FORECASTING METHODS

NEWBOLD, P ;

GRANGER, CWJ .

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PAN, J ;

NICHOLS, DR ;

JOY, OM .

[9]

RAO V, 1978, SALES FORECASTING ME

[10]

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