SOME DETERMINANTS OF THE EFFECT OF ORAL COMMUNICATION IN PRODUCING ATTITUDE-CHANGE AND LEARNING

被引：14

作者：

BERLO, DK

GULLEY, HE

机构：

来源：

SPEECH MONOGRAPHS | 1957年 / 24卷 / 01期

关键词：

D O I：

10.1080/03637755709375192

中图分类号：

H0 [语言学];

学科分类号：

030303 ; 0501 ; 050102 ;

摘要：

引用

页码：10 / 20

页数：11

共 13 条

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TANNENBAUM, PH .

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[8] THE NATURE AND MEASUREMENT OF MEANING [J].

OSGOOD, CE .

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[9] A STUDY OF THE RELATIVE EFFECTIVENESS OF CLIMAX AND ANTI-CLIMAX ORDER IN AN ARGUMENTATIVE SPEECH [J].

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[10]

TANNENBAUM P, 1953, THESIS U ILLINOIS

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