A methodology for assessing time-based competitive advantage of manufacturing firms

Compressing the time from idea to market has become a focal competitive priority of global manufacturing companies. Develops a framework that assesses the strategic value of a company in terms of its ''time'' performance. The primary tool employed to accomplish this is an agility matrix whose cells represent intersection of agility-determinants and segments of time-to-market. After grading a company on each cell, a weighted sum, called the ''agility index'' is computed, which is an indicator of the firm's capability to compete on time.