EXPOSITION OF BOX-JENKINS TRANSFER-FUNCTION ANALYSIS WITH AN APPLICATION TO ADVERTISING-SALES RELATIONSHIP

被引：66

作者：

HELMER, RM

JOHANSSON, JK

机构：

[1] SUNY BUFFALO,SCH MANAGEMENT,BUFFALO,NY 14214

[2] UNIV WASHINGTON,GRAD SCH BUSINESS ADM,SEATTLE,WA 98195

来源：

JOURNAL OF MARKETING RESEARCH | 1977年 / 14卷 / 02期

关键词：

D O I：

10.2307/3150472

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：227 / 239

页数：13

共 18 条

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[4]

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MACGREGO.JF .

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[7]

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[8] COMPARING BOX-JENKINS APPROACH WITH EXPONENTIALLY SMOOTHED FORECASTING MODEL APPLICATION TO HAWAII TOURISTS [J].

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[9]

GRILICHES Z, 1967, ECONOMETRICA, V35

[10]

HOUSTON FS, UNPUBLISHED MANUSCRI

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