ASSESSMENT OF DATA QUALITY - ERRORS OF MEASUREMENT AND ERRORS OF PROCESS

As projects progress from pilot studies with few simple variables and small samples, the research process as a whole becomes qualitatively more complex and subject to an array of contamination by errors and mistakes. Data usually undergo a series of manipulations (e.g., recording, computer entry, transmission) prior to final statistical analysis. The process, then, consists of numerous operations only ending with eventual statistical analysis and write-up. We present a means of estimating the impact of process error in the same terms as psychometric reliability and discuss the implications for reducin the im act of errors on overall data quality.