GAINING RESPONDENT COOPERATION IN MAIL SURVEYS THROUGH PRIOR COMMITMENT

被引：21

作者：

CHILDERS, TL

SKINNER, SJ

机构：

[1] State Farm Insurance Companies, Bloomington, IL

来源：

关键词：

D O I：

10.1086/268554

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

[No abstract available]

引用

页码：558 / 561

页数：4

共 7 条

CANNELL, CF ;

OKSENBERG, L ;

CONVERSE, JM .

[2] ADVANCE LETTER IN MAIL SURVEYS [J].

FORD, NM .

[3]

HEATON EE, 1965, J ADVERTISING RES, V5, P36

HINRICHS, JR .

[5]

MYERS JH, 1969, J ADVERTISING RES, V9, P37

[6]

Siegel S., 1956, NONPARAMETRIC STAT B

[7] INFLUENCE OF PRELIMINARY CONTACT ON MAIL RETURNS [J].

STAFFORD, JE .