USING THE MASS-MEDIA - NEED GRATIFICATION AND PERCEIVED UTILITY

被引：45

作者：

KIPPAX, S ^{[1
]}

MURRAY, JP ^{[1
]}

机构：

[1] UNIV MICHIGAN,BUSH PROGRAM CHILD DEV & SOCIAL POLICY,ANN ARBOR,MI 48109

来源：

关键词：

D O I：

10.1177/009365028000700304

中图分类号：

G2 [信息与知识传播];

学科分类号：

05 ; 0503 ;

摘要：

引用

页码：335 / 360

页数：26

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[7]

MCGUIRE WJ, 1974, USES MASS COMMUNICAT

[8]

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[9]

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[10]

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