PERSONALITY AND IMPLICIT BEHAVIOR PATTERNS

被引：19

作者：

GREENO, DW

SOMMERS, MS

KERNAN, JB

机构：

[1] UNIV TORONTO,TORONTO,ONTARIO,CANADA

[2] UNIV CINCINNATI,CINCINNATI,OH 45221

来源：

JOURNAL OF MARKETING RESEARCH | 1973年 / 10卷 / 01期

关键词：

D O I：

10.2307/3149410

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：63 / 69

页数：7

共 11 条

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[3]

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HAMM, BC ;

CUNDIFF, EW .

JOURNAL OF MARKETING RESEARCH, 1969, 6 (04) :470-472

[5]

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[6] PERSONALITY AND CONSUMER BEHAVIOR - REVIEW [J].

KASSARJIAN, HH .

JOURNAL OF MARKETING RESEARCH, 1971, 8 (04) :409-418

[7]

Katona G., 1960, POWERFUL CONSUMER

[8] CURRENT PROBLEMS IN CONSUMER BEHAVIOR RESEACH [J].

KOLLAT, DT ;

ENGEL, JF ;

BLACKWELL, RD .

JOURNAL OF MARKETING RESEARCH, 1970, 7 (03) :327-332

[9]

STEPHENSON W, 1953, STUDY BEHAVIOR

[10] PERSONALITY AND PRODUCT USE [J].

TUCKER, WT ;

PAINTER, JJ .

JOURNAL OF APPLIED PSYCHOLOGY, 1961, 45 (05) :325-329

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