THE ROLE OF ADVERTISING IN CHANGING CONCENTRATION OF MANUFACTURING-INDUSTRIES

被引：37

作者：

MUELLER, WF ^{[1
]}

ROGERS, RT ^{[1
]}

机构：

[1] USDA,WASHINGTON,DC 20250

来源：

关键词：

D O I：

10.2307/1924276

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：89 / 96

页数：8

共 20 条

[1]

[Anonymous], 1968, IND ORG

[2]

Bain JS, 1956, BARRIERS NEW COMPETI, DOI 10.4159/harvard.9780674188037

[3]

Blair J., 1972, EC CONCENTRATION

BLAKE, HM ;

BLUM, JA .

[5] ESTIMATING ADVANTAGES TO LARGE-SCALE ADVERTISING [J].

BROWN, RS .

[6]

Comanor W.S., 1974, ADVERTISING MARKET P

[7]

*FED TRAD COMM, 1969, EC REP CORP MERG

[8] TRENDS IN INDUSTRIAL MARKET CONCENTRATION, 1947 TO 1970 [J].

MUELLER, WF ;

HAMM, LG .

[9]

MUELLER WF, 1978, CELLER KEFAUVER ACT

[10]

ORNSTEIN S, 1977, IND CONCENTRATION AD