AN EXAMINATION OF THE RELATIVE EFFECTS OF SOURCE EXPERTISE, TRUSTWORTHINESS, AND LIKABILITY

被引：20

作者：

OHARA, BS ^{[1
]}

NETEMEYER, RG ^{[1
]}

BURTON, S ^{[1
]}

机构：

[1] LOUISIANA STATE UNIV,BATON ROUGE,LA 70803

来源：

SOCIAL BEHAVIOR AND PERSONALITY | 1991年 / 19卷 / 04期

关键词：

D O I：

10.2224/sbp.1991.19.4.305

中图分类号：

B84 [心理学];

学科分类号：

04 ; 0402 ;

摘要：

The discriminant validity among expertise, trustworthiness and likability was assessed, and the relationship of these three variables with constructs from the theory of reasoned action (Ajzen & Fishbein, 1980) was examined. The discriminant validity between these three source characteristics was supported. In addition, general support was found for hypotheses regarding their relationships to variables in the theory of reasoned action.

引用

页码：305 / 314

页数：10

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