FOREIGN CONSUMERS PERSPECTIVE OF THE PRODUCTS AND MARKETING PRACTICES OF THE UNITED-STATES VERSUS SELECTED EUROPEAN-COUNTRIES

被引：15

作者：

DARLING, JR

ARNOLD, DR

机构：

来源：

关键词：

D O I：

10.1016/0148-2963(88)90056-2

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：237 / 248

页数：12

共 17 条

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