FOREIGN CONSUMERS PERSPECTIVE OF THE PRODUCTS AND MARKETING PRACTICES OF THE UNITED-STATES VERSUS SELECTED EUROPEAN-COUNTRIES

被引:15
作者
DARLING, JR
ARNOLD, DR
机构
关键词
D O I
10.1016/0148-2963(88)90056-2
中图分类号
F [经济];
学科分类号
02 ;
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页码:237 / 248
页数:12
相关论文
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