VIABILITY AND PROFILE OF THE CONSUMERIST SEGMENT

被引：18

作者：

BOURGEOIS, JC ^{[1
]}

BARNES, JG ^{[1
]}

机构：

[1] MEMORIAL UNIV NEWFOUNDLAND, SCH BUSINESS ADM & COMMERCE, St John A1B 3X5, NEWFOUNDLAND, CANADA

来源：

JOURNAL OF CONSUMER RESEARCH | 1979年 / 5卷 / 04期

关键词：

D O I：

10.1086/208734

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：217 / 228

页数：12

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[3]

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[4]

[Anonymous], 1971, MULTIVARIATE ANAL TE

[5] CONSUMER ATTITUDES TOWARD MARKETING AND CONSUMERISM [J].

BARKSDALE, HC ;

DARDEN, WR .

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[6]

BARNES JG, 1975, THESIS U TORONTO

[7]

Bauer R.A., 1968, ADVERTISING AM CONSU

[8]

Bennett B.M., 1951, ANN I STAT MATH, V2, P87

[9] TRADITIONAL SOCIALLY RESPONSIBLE PERSONALITY [J].

BERKOWITZ, L ;

LUTTERMAN, KG .

PUBLIC OPINION QUARTERLY, 1968, 32 (02) :169-185

[10] AFFECTING THE SALIENCE OF THE SOCIAL-RESPONSIBILITY NORM - EFFECTS OF PAST HELP ON THE RESPONSE TO DEPENDENCY RELATIONSHIPS [J].

BERKOWITZ, L ;

DANIELS, LR .

JOURNAL OF ABNORMAL AND SOCIAL PSYCHOLOGY, 1964, 68 (03) :275-281

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