SOCIALLY CONSCIOUS CONSUMER

被引：298

作者：

ANDERSON, WT ^{[1
]}

CUNNINGHAM, WH ^{[1
]}

机构：

[1] UNIV TEXAS, COLL BUSINESS ADM, AUSTIN, TX 78712 USA

来源：

关键词：

D O I：

10.2307/1251036

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：23 / 31

页数：9

共 46 条

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DANIELS, LR
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CUNNINGHAM, SM
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[8] MARKET SEGMENTATION BY MOTIVATION AND ATTITUDE
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CRISSY, WJE
[J]. JOURNAL OF MARKETING RESEARCH, 1972, 9 (01) : 100 - 102
[9] DAVENPORT J, 1971, FORTUNE, V83, P152
[10] DAVENPORT J, 1971, FORTUNE, V83, P90