PERSONALITY MEASURES AND MARKET SEGMENTATION - EVIDENCE FAVORS INTERACTION VIEW

被引:28
作者
ENGEL, JF [1 ]
KOLLAT, DT [1 ]
BLACKWELL, RD [1 ]
机构
[1] OHIO STATE UNIV,COLUMBUS,OH
关键词
D O I
10.1016/0007-6813(69)90009-3
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:61 / 70
页数:10
相关论文
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