EXTERNAL SEARCH EFFORT - AN INVESTIGATION ACROSS SEVERAL PRODUCT CATEGORIES

被引:662
作者
BEATTY, SE [1 ]
SMITH, SM [1 ]
机构
[1] BRIGHAM YOUNG UNIV,INST BUSINESS MANAGEMENT,PROVO,UT 84602
关键词
D O I
10.1086/209095
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:83 / 95
页数:13
相关论文
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