共 24 条
- [21] The Concept of Fit in Strategy Research: Toward Verbal and Statistical Correspondence[J] . N. Venkatraman.The Academy of Management Review . 1989 (3)
- [22] Assessing Advantage: A Framework for Diagnosing Competitive Superiority[J] . Journal of Marketing . 1988 (2)
- [23] Structural Equation Models with Unobservable Variables and Measurement Error: Algebra and Statistics[J] . Journal of Marketing Research . 1981 (3)
- [24] ESTIMATING NONRESPONSE BIAS IN MAIL SURVEYS [J]. JOURNAL OF MARKETING RESEARCH, 1977, 14 (03) : 396 - 402