基于上市公司定期报告的企业竞争情报

被引:5
作者
汤文仙
李会明
机构
[1] 北京工业大学经济管理学院
关键词
enterprise; competitive intelligence; information source;
D O I
10.16353/j.cnki.1000-7490.2003.03.019
中图分类号
F270 [企业经济理论和方法];
学科分类号
摘要
In the competition related activities among various companies,more and more attention has been paid to the successful collection and analysis of competitive intelligence Amongst the broad sources to obtain information about rivals and competing industries,the periodic reports of the listed companies are the most important intelligence source This paper explores the characteristics of the periodic reports of the listed comapnies as a source of competitive intelligence,depicts the techniques to collect such information and puts forward some practical methods
引用
收藏
页码:252 / 255+276 +276
页数:5
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