共 22 条
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The impact of e-word-of-mouth on the online popularity of restaurants: A comparison of consumer reviews and editor reviews[J] . Ziqiong Zhang,Qiang Ye,Rob Law,Yijun Li.International Journal of Hospitality Management . 2010 (4)
[12]
Dynamic Effects among Movie Ratings, Movie Revenues, and Viewer Satisfaction[J] . Sangkil Moon,Paul K. Bergey,Dawn Iacobucci.Journal of Marketing . 2010 (1)
[13]
Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site[J] . Michael Trusov,Randolph E. Bucklin,Koen Pauwels.Journal of Marketing . 2009 (5)
[15]
The impact of online user reviews on hotel room sales[J] . Qiang Ye,Rob Law,Bin Gu.International Journal of Hospitality Management . 2008 (1)
[17]
The Effect of On-Line Consumer Reviews on Consumer Purchasing Intention: The Moderating Role of Involvement[J] . Do-Hyung Park,Jumin Lee,Ingoo Han.International Journal of Electronic Commerce . 2007 (4)
[18]
When Online Reviews Meet Hyperdifferentiation: A Study of the Craft Beer Industry[J] . EricK. Clemons,GuodongGordon Gao,LorinM. Hitt.Journal of Management Information Systems . 2006 (2)
[19]
Electronic Word-of-Mouth: Motives for and Consequences of Reading Customer Articulations on the Internet[J] . Thorsten Hennig-Thurau,Gianfranco Walsh.International Journal of Electronic Commerce . 2003 (2)
[20]
Internet forums as influential sources of consumer information[J] . Barbara Bickart,Robert M. Schindler.Journal of Interactive Marketing . 2001 (3)