Academic shape shifting: Gender, management and identities in Sweden and England

This article considers gender and managerial identities in organizational life, taking the recent change in higher education in Sweden and England with the coming of the new public management as the context in which to explore these issues. In reviewing the literature on gender identity and organization/management, which has moved from a pre-occupation with difference to an examination of the complex inter-relationship between gender and organization, an attempt is made to operationalize the concept of positionality, using insights from the work of Alcoff and Melucci. It is argued that Academic Shape Shifting is developed by academics during their time in academia, as well as in defensive and proactive response to the recent managerial reforms. A number of indicative responses to the recent changes are identified. These are: the Stressed Professor, the Managerial Advocate, the Administrative Patrician, the Accidental Female, the Academic Chameleon and the Resolute Researcher. As Academic Shape Shifting is used by social individuals in interaction with others, at particular moments in time and in different circumstances, it is concluded that the implications suggest complexity in the changing character of university life, with female academics in middle range positions facing more difficult compromises than their male counterparts.